Located 245 km (152 miles) from Rosario shipping hub, near the town of El Fortín, this ranch diversifies its activities into agriculture, dairy farming, heifer rearing and beef cattle raising.
El Embrujo has three different land use capacities: an agricultural sector with good quality soils where wheat, soybean and corn crops are rotated with alfalfa pastures. The second one is of middle agricultural quality with a rotation similar to the first one. The third sector is devoted to beef cattle raising with associated pastures that sporadically rotate with agriculture.
Milk production at El Embrujo is carried out in four dairy farms with cows in pens, which increases their efficiency and productivity. 3,300 cows, on average, are milked annually. Holando Argentino heifers are reared in Feed Lot. Calves from La Merced and from El Embrujo are confined in the system, with a total of 3,250 heads. Once these heifers are pregnant, they are used to replace and increase the herd of the dairy farms and eventually end up for sale. In order to feed the dairy cattle and the rearing heifers, the farm has a feed yard, where the rations are stored and prepared according to the formulas designed by our nutritionists.

La Merced is located in the town of Totoras, 80 km (50 miles) from the main grains shipping hub of Argentina, located in Rosario.
Since it is located in the heart of the Pampas grasslands — where the best soils in Argentina are found — its priority is soil conservation. As such, crops are grown using the no-till farming technique, developing two clearly defined management schemes: permanent agriculture, following the cornsoybean-wheat-soybean rotation; and agriculture with roaming cattle, implementing 4 years of permanent pastures with 8 to 10 years of annual crops.
Wheat, barley, soybeans, corn for harvest and corn for silage are sown to feed the dairy farms, mainly in the fall and winter seasons.
In La Merced, dairy farming began by taking advantage of local pastures and working on soil conservation. Currently, we milk around 2,800 cows per year, which is equivalent to 45% of Los Lazos’ milk production. The production
approach is mainly pastoral, but also includes supplementation with silage and balanced feed.


